The art of real connection
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In today’s hyper-connected world, being constantly available has become the norm. From the steady stream of notifications on our phones, laptops and even our watches, our attention is continuously being pulled in multiple directions. Yet, a recent conversation with a scale-up founder offered a refreshing perspective. She described a communication training where participants were required to switch off their phones completely and be disconnected for the entire day. The goal? Presence matters, more than we think.
How frequently do we find ourselves in meetings, half-listening while replying to emails or scrolling through messages? Since the pandemic, digital engagement has only intensified with days filled by virtual back-to-back meetings. We might think that we are multi-tasking but that would imply that we are able to do multiple tasks at the same time, which isn’t true. We are task-switching as our brain only allows us to do one thing at the time.
That same communication training revealed a powerful insight: authentic connections flourish in the absence of digital distractions. It’s a fact that resonates deeply within the luxury hospitality industry where personalized service and attention to detail can make the difference.
Also the recent power blackout in Spain and Portugal offered an unplanned, real life example leaving many people temporarily disconnected. With no wifi, no phone service and no digital fallback, people reconnected in new ways. It was a reminder for most of us that taking a pause in technology helps us return to real connection.
Returning to that training, one final insight stayed with me: next time you’re in a meeting, be fully present. Do it out of respect for your colleague who prepared the session, or the partner sharing their ideas. Not only will your engagement be appreciated, it will also improve your own performance. People who multitask while listening process and retain up to 40% less information compared to those who give their full attention.
Connectivity may be the modern norm in our digital world, but perhaps it’s time to make space for intentional disconnection. Whether that’s through device-free meetings or tech-free guest experiences. In a world dominated by digital noise, perhaps true luxury can be found in the simplicity of genuine human presence.
What’s your view? And yes, feel free to respond on the device of your choice.
