Portfolio Clients

Sofitel

The only French luxury hotel brand present on five continents, part of Accor since 1980.

Sofitel was founded in 1964 with the opening of the Sofitel Strasbourg Grande Ile, the first five star hotel in that city, and has been part of the Accor group since 1980. It remains the only French luxury hotel brand with a genuine presence on five continents.

The French art de vivre, everywhere

Sofitel's identity centres on bringing the French art of living to guests wherever they travel. Properties are designed for demanding and versatile guests who expect and appreciate beauty, quality and excellence, whether the hotel sits in the heart of a major city or is tucked away in a country landscape.

A global address book

Sofitel properties span some of the world's most sought after destinations, each offering a genuine experience of French style within its own local setting. The brand's addresses range across:

Major global cities including Paris, London, New York, Shanghai and Beijing
Countryside and resort landscapes in Morocco and Egypt
Island destinations in French Polynesia and Thailand
Around 130 addresses worldwide in total

A brand renewed

Under chief executive Maud Bailly, Sofitel has undergone a comprehensive restoration of the brand, with new colour schemes, interiors, staff uniforms and service standards being rolled out across its properties worldwide.

Part of Accor's luxury portfolio

Sofitel sits within the luxury segment of Accor, alongside Raffles, Fairmont and Sofitel Legend, sharing the group's Heartist culture while carrying its own distinctly French sense of hospitality.

Culture

French art de vivre: bringing a genuine French sensibility to every corner of the world
Heartist, in the French style: Accor's people first culture, expressed through Sofitel's own sense of elegance
Demanding, versatile guests: a standard of beauty, quality and excellence guests have come to expect
Global reach, local grace: contemporary hotels and resorts adapted to their own destination

Human Resources

Sofitel team members bring a genuine sense of French art de vivre to guests around the world, supported by Accor's wider Heartist culture and its long standing investment in training and career development.